What can Versace teach you about marketing in the social media world? Read this excellent post about Versace style marketing in a Gap world.
Mary McKnight explains that "The popular kids never give tutorials on how to become popular. And they never go out and sit down at the loser nose pickers lunch table and make them their tribe."
Haha! So true, and there's some outstanding insight that follows about building your brands with celebrities/influencers and the evangelists. From @3dpapergraphics
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