when is it ok to start your xmas campaign?

AdWeek has some interesting poll results from a survey about when it's socially acceptable to begin your holiday advertising campaign. (I saw my first Christmas display this year mid-October!)

According to the poll, if you wait until Thanksgiving, 77% of the population won't hate you. Thanks, Jim Cioban

1 comment:

Omer rosenbaum said...

Too simplified. There is so much diversity between products so you can't conclude about the right timing for all products.

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