lonny: the new domino

Fans of the now defunct Domino Magazine can rejoice in a publishing celebration that it's been brought back to life. Kind of. A former editor of the now dead publication has launched Lonny (that's what happens when you combine London and New York).

What's cool about Lonny is that it's an online only publication that reads like its old school paper friend. It feels foreign (and maybe annoying) at first, but once you accept the navigation it's not so bad. Even better, they've linked most of the products featured in the publication's pages to online sellers. That's a boon to readers and marketers.

From Laura Newman

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