levis says to unbutton your top button

There's a new set of ads from Levis that promote "life unbuttoned" currently running in Holland and Belgium.

You might think that life unbuttoned means skinny models trouncing around an abandoned industrial area, like the clip above. But in reality, this means you can eat that extra donut or cupcake today. Take it easy. Unbutton.

1 comment:

Todd said...

Al Bundy FTW!

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