attract small business by celebrating small business

FirstBank is showing their dedication to small business by sharing their ad space with actual small business clients. Money, mouth, everyone wins. Smart.


Cory O'Brien said...

This is a neat idea, though the tag line seems a bit small, so I wonder if it gets lost in the overall message. That being said, definitely an interesting campaign.

fred said...

That "money-where-your-mouth-is" demonstration really works in these times, I think. At least creatively.

Now your brand news diet is chockfull of tasty tales of Customer Experiences (CX). Served-fresh every morning for your daily recommended dose of marketing inspirations. Never sugar coated. May contain nuts. Archives | Look back at these past bites