people at cake make ice cream sweet
We're jealous of Cake. It's not enough that they get to work in an agency named after baked goodness. But they also get to work on the Ben & Jerry's account.
And they've dreamed up a fun ice cream flavor making site for the brand. You get to invent your own flavors, and submit them for consideration. Some lucky flavor maker will even win a boat load of ice cream, and a sweet trip to the Dominican Republic. Sounds like fun. Let's eat.
Lee from Cake gives us a quick update:
MaynardMalone actually produced the campaign site. Cake produced the accompanying webseries, The Scoop.
(Now that's two agencies that get more ice cream than we do.)
posted by darryl ohrt @ 7:55 AM
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