You've heard before that fastest growing demographic on Facebook is the 35+ age bracket. That audience could be at risk, if you believe what MarketingVOX and Techcrunch have to say.
I've seen myself in the presentations that I've given on social media - how few people are using anything beyond the basics of Facebook.
Apparently, old people prefer Twitter for its simplicity. We think it's much more complex than that, but are enjoying all the chatter about Twitter versus Facebook. Can't we just use them all?
(Sidebar: please check out this post on Mashable, for an AWESOME rundown on how to manage your Facebook friends in a way that won't get you fired.)
1 comment:
Hey! Who you calling old?
Besides, we's the ones with the money...
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