change begins at home



The Oval Office is being re-decorated. And if Ikea has it's way, it's going to be Swedish-mod-ultra-hot. The Ikea version of the Oval Office is now on display at Union Station in Washington DC. You can snap a photo of yourself behind the President's new put-it-together-yourself desk.

If you don't like the version above - don't worry. This is a participatory nation. And you can now decorate the Oval Office any way you like. From Adrants.

1 comment:

Cory O'Brien said...

This was a great way for IKEA to capitalize on Obama-mania, and mix on-the-street, digital and traditional advertising in a fun and timely way. I especially liked the mock motorcade that they did through DC.

http://thefutureofads.com/2009/01/19/ikea-to-embrace-change-and-decorate-oval-office-for-obama/

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