Brand Flakes for Breakfast
Saturday, October 11, 2008

this week at Plaid



Here's what happened this week at the greatest creative agency in all of the land:

We're buried in a bunch of really awesome work. We're creating 2009 season branding for the Westport Playhouse, working on package design and some truly innovative marketing for Umphrey's McGee, rebranding a line of product for Timex, making SegwaySocial even more awesome, doing some video work for Ustream, and we've just begun work for an inspirational non-profit, Christel House.

And there's other stuff that I've either forgotten about for now, or that's top secret. Needless to say, there's not a lot of downtime, and we're seriously stoked on the brands that we get to work with.

Some virus hit our office, and knocked us down. Not the computer kind - but the human kind. Brina, Chris and Steph all got knocked out a bit. David, who is known for his addiction to anti-bacterial handwash, remains un-infected. Justus could kick virus ass, so it stays away from him. Sara is battling a brutal case of Lyme Disease. We'll be looking forward to some good health in coming weeks. :)

Haircuts this week: RJ and Darryl.

I had the pleasure of speaking to a Connecticut chapter of the American Marketing Association, about social media. (See some of the crowd, above.) Always a blast to share the love and the tools for what fuels us.

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