facebook. old people are coming.

Smart dude Matt Dickman has some pretty sweet analysis to share about Facebook's audience, pulled from Facebook's advertising management system. He's even put it all together for you in a free eBook.

If you're too lazy to click through, here's two juicy nuggets for your next PowerPoint presentation:

+ The 30+ audience is the fastest growing segment
+ The 18-21 group is the current largest population

Let's hope that everyone gets along.

1 comment:

Anonymous said...

Darryl -- Thanks for the mention, I'm glad you liked the eBook. I was tired of people guessing at the population of Facebook so I decided to do the research myself. I have a MySpace vs. Facebook age comparison coming out today with some interesting findings.

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