black: the new black.

It's pretty odd for a bank to do something different. But First Direct has done exactly that, and embraced black as their site's color scheme. Bold, different and remarkable. Awesome. From Noisy Decent Graphics.

1 comment:

Anonymous said...

Good find, Darryl. That is so different and refreshing. Who would have thought the absence of color could have been so stunning?

Now your brand news diet is chockfull of tasty tales of Customer Experiences (CX). Served-fresh every morning for your daily recommended dose of marketing inspirations. Never sugar coated. May contain nuts. Archives | Look back at these past bites