Brand Flakes for Breakfast
Tuesday, April 29, 2008

campaign brands by swag style



Animal New York has an interesting view of the democratic candidates - judging them by their campaign swag style. Obama has cool stuff, Hillary has stuff that only older white women would wear.

I wonder if the campaigns are designing to the audiences that they already have, or are they missing opportunities? Is their swag a reflection of the audience they're targeting, or a reflection of the design teams that are creating them?

If Hillary had cool t-shirts, would hipster white guys identify with her? If Obama had gold embroidered sweatshirts in bad fonts, would the old women taking the bus to the casino like him? Just wondering.

Labels: , ,

posted by darryl ohrt @ 8:17 AM   1 comments

1 Comments:

At 11:27 AM, Blogger Moda di Magno said...

Don't be talking about my people that way.

 

Post a Comment

<< Home

  A Blog Devoted to News, Ideas, Design, Branding and Gossip at Plaid.
Follow the Tour
Think Plaid House of Plaid Blog Facts
Darryl Ohrt
David Plain
Justus Johnson
Rob Biddiscombe
Matt Hunsberger
Steph Fuda
RJ Fenn
Sara Champion
Posts
how greenpeace does beauty
some people need to shave more than others
a bunch of stuff that you already knew...
what to do with those ugly malls
best podcast ever recorded
desktops are back
how to write a novel. 140 characters at a time.
this week at Plaid
the elevator is lying to you.
make your wii mii into the real you
Archive
Tags
Feeds
ATOM Site Feed

Subscribe in Bloglines

Add to netvibes

Add to My AOL

Add to Google

Subscribe in NewsGator Online

 

Powered by Blogger