can design make water in cans taste good?
Will people drink water from cans? What if they were really pretty? What if they were called canettes?
Fashion house Paul and Joe have apparently teamed with Perrier to make cans of pretty water. Same water, just packaged in designer, collector cans. Sometimes working in the brand industry is just plain embarrassing. Or is it just genius??
Labels: beverage, branding, design, fashion
posted by darryl ohrt @ 7:46 AM
2 comments
2 Comments:
| Darryl Ohrt |
| David Plain |
| Justus Johnson |
| Rob Biddiscombe |
| Matt Hunsberger |
| Steph Fuda |
| RJ Fenn |
| Sara Champion |
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It will def be a go, it's creative why not?
I must have it now.