
Well, geez, that that headline just might get us some google juice. ;)
Not sure why it took this long for Hollywood to figure this one out. But the latest and greatest promotional tactic for film marketers is "red band" trailers.
You know, the type of movie trailer that your 14-year-old isn't old enough to watch but is probably watching right now, while you're at work reading BrandFlakes....:)
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