Brand Flakes for Breakfast
Wednesday, September 12, 2007

sara lee buys kansas



Here's an appropriate use of crop circle advertising. But everyone knows that if you turn a field into an ad in the middle of Kansas, nobody will notice it. So, to call more attention to the field, Sara Lee paid Kansas to officially change the name of the state from "The Wheat State", to "The Whole Wheat State" for a day.

I hope that they required everyone to get new license plates, and changed all of the "Welcome to Kansas" signs on the highway.

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