japanese nerd cars

What started as a comic nerd trend is beginning to cross over to more mainstream audiences in Japan. Or at least to the cooler geeks. Otaku (aka "geeks") are rollin' with stickered cars and custom comic inspired interiors. The cars are called "itasha", supposedly chosen because the word sounds similar to "italian."
Got a mini-van? Customize it with Sailor Moon stickers. That would rock. Don't even ask your wife. Just do it.
Labels: anime, automotive, illustration, pop culture, trends, youthmarketing
posted by darryl ohrt @ 7:20 AM
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