silent krumpers krump for motorola

The Viral Factory and Cake just launched a campaign for Motorola featuring the Wirebreakers - a fictional dance crew put together to promote Motorola's wireless headphones.

I laughed at the tip toe through the driving range. It may be just funny enough to prompt user generated versions, which would make the campaign an awesome success. I like the idea of public unsuspecting dance offs. Or krump offs. The world needs more of those. (Am I allowed to say krump? Because it feels silly.)

No comments:

Now your brand news diet is chockfull of tasty tales of Customer Experiences (CX). Served-fresh every morning for your daily recommended dose of marketing inspirations. Never sugar coated. May contain nuts. Archives | Look back at these past bites