Brand Flakes for Breakfast
Thursday, June 28, 2007

pier one gives up on the internet



Pier 1 is getting out of the ecommerce business, and focusing entirely on their stores. Trend for lifestyle brands? Bad business move? Good business move?

Personally, I believe they need to focus on product and brand. Not a lot of difference these days between Pier 1, Pottery Barn and Restoration Hardware. Only so much room for the same thing in the marketplace. And what have they done to inspire, recently?

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