Brand Flakes for Breakfast
Wednesday, May 16, 2007

meet rob.



We just hired Rob as our newest Designer at Plaid. Rob lives in Arizona. He's convinced his wife that New England will be so much nicer than having sunny warm days everyday, like they do now. How boring. Better to be surrounded by grey clouds, on and off rain, 30 degree temperature drops and of course, snow and ice.

We're totally stoked to have Rob join our team. He comes to Plaid with an impressive resume and portfolio. He's worked with JJ Sedelmaier, and most recently, Blufish Design Studios in Tempe. He's a super design talent, and we're lucky to have him join us.

Most interestingly...WE HAVEN'T EVEN MET HIM YET. As a true testimonial to the Plaid way of doing business - and to today's wonderlicious internet tools that are available, we feel like we already know him.

How'd we get to know Rob? All of our interviews were conducted using iChat cameras. We shared Flickr photo sets of each other. And of course some email. We've only spoken on the phone once - AFTER he accepted the position - and won't meet him in person until he arrives after Memorial Day. Isn't the internet awesome??

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