Brand Flakes for Breakfast
Thursday, April 12, 2007

social getting antisocial



MySpace just blocked all of their members from posting links to videos hosted on Photobucket.

Bad deal for Photobucket. And this will be mighty interesting to see how it impacts MySpace. If they continue to block third party applications, at what point will their users dump them? Many already have. Or they've grown into something else.

There's a lesson here, somewhere. A favorite client of ours likes to quote the abundance mentality. I wonder if this is a good example.

Why couldn't MySpace just make their video product better in some way? Or preferred because it's branded as the cooler product? Wouldn't it be better to have customers choose a product, rather than forcing it on them, by controlling the marketplace?

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