the REAL power of the social Internet

Yesterday I wrote a post about Facebook, its founder Mark Zuckerberg and even included a funny pardody video I'd found on YouTube. That was yesterday morning. The tragedy in Virginia has led students around the globe to create hundreds of memorials and tribute groups on Facebook for those that lost their lives yesterday. These groups already boast hundreds of thousands of members according to reports, sharing condolences and encouragement. While much is written about social networks like Facebook and MySpace being critical platforms for marketing and branding (and they are) it can be easy to forget the real power these sites have, the REAL power of the social Internet to bring people together.

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