Brand Flakes for Breakfast
Tuesday, April 24, 2007

how to make barcodes fun



Problem: You've got a product that's relatively boring. A barcode scanner. How do you make it fun?

Easy, says Tamba, an agency that produced Barcode Bedlam for their client, DataScan Systems. Proof that nearly anything can be fun. Even barcode scanners. And in an exciting industry like barcode scanning, you can be sure that work like this will stand out. So much better than the typical brochure-ware site that their competitors likely have.

This will be the talk of the barcode scanning industry conference, where the barcode scanning geeks get together and drink, and stay up late, and talk scanning. And that's the real game, right?

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