Brand Flakes for Breakfast
Friday, March 02, 2007

zombie ad people walk among us



P&G marketing chief Jim Stengel made an unusual introduction/entrance to a recent keynote he gave. He entered as an avatar in Second Life. That's not the unusual part. He brought someone with him - a dead Leo Burnett. Cool.

Apparently, Leo's avatar was even a little grey. What a cool Second Life idea. What about a zombie island, filled with nothing but dead drone zombies? Actually, that would be a really cool concept for a horror film promo....hmmmm. And Leo could work there.

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