Brand Flakes for Breakfast
Thursday, February 08, 2007

pork department acts like a bunch of pigs



Old man, dark star brands, get over yourselves. Learn from brands that celebrate fandom, and allow memes.

The fellows over at pork headquarters got upset because The Lactivist, a blog by an Ohio mom, sold CafePress t-shirts on her blog. The shirts promote breast feeding, and use the slogan "Breast Milk. The other white milk."

Piggie piggies didn't like that so much, and sent her a cease and desist letter. Guess what - it's blowing up in their porky faces all over the blogosphere. adfreak and Church of the Customer correctly point out how the California Milk Processor Board sees parodies of the "Got Milk?" ads as flattery. And the value of perpetuating their slogan. I would assume Apple also enjoys the Mac ad parodies.

But pigs don't always think that way.

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