Thursday, February 22, 2007
orange you glad you saw this spot



Here's a really cool spot from Orange, that wireless brand that seems to be reinventing everything in their industry.

It's an awesome spot - but what's even more amazing, as Adland reports, is that the effects were not done digitally. They instead used choreography, and strategically placed holes for actors to jump into. Adland even has some clips showing the making of Belonging. Incredible.

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