f*ck futons

Gotta love a client who will let you use the 'f' word in a headline. The ad is for Apt, an awesome furniture store in NYC, and was featured on the back cover of last week's Time Out NY. Not sure of the agency.

In case you were confused, they're not selling futons meant for f'ing - but are saying that futons suck, and they have cooler stuff. Nice.

1 comment:

Anonymous said...

I always thought f*tons s*cked. Really clever, 2 words says it all.

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