ads as tools
I love it when ads serve another purpose, relevant to the brand they're promoting. MINI has had a great time with this, including car stickers, stencils, etc.
The ad above is for Hawaiian Tropic. And it doubles as a sun mirror. Or whatever it is you call those reflective things that you put on your chest to spray skin cancer onto your face.
Ironically, one of the commenters points out that MINI did this very same concept a few years ago, promoting their convertible. Cool idea.
Labels: ads, creativeinspiration, marketing
posted by darryl ohrt @ 7:42 AM
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;-p