real blood used in saw III posters.

The actor who plays Jigsaw in the latest installment to the Saw series has splattered his actual blood across 1000 posters. They'll be distributed across 25 markets, and some will be sold, with the money going to the American Red Cross. Gorrific.

This reminds me of an old Kiss trick. When they came out with a Kiss comic book, they put their blood into the ink that was used for printing. What a hoot for the press.

Maybe we should put blood in all printed material. Should the blood come from the designers, or the clients? Hmmm.

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