eons targets boomers

Giuli points us to Eons, a new site geared to really old people. Like those people that are over 50. Eons appears to be a "everything about your life" site, like fun, love, body, goals, and obits (yikes). But I wouldn't know - being so young, myself.

Seems like a good idea to target one of the largest population curves ever, while most other marketers are ignoring them, in favor of teens.

No comments:

Now your brand news diet is chockfull of tasty tales of Customer Experiences (CX). Served-fresh every morning for your daily recommended dose of marketing inspirations. Never sugar coated. May contain nuts. Archives | Look back at these past bites