According to joystiq, Turner Broadcasting is planning to launch an "on demand" site for PC gamers in October. PC gamers will be able to download and play games immediately. Like Gamefly, for your PC - and as an instant download. Even better, the Turner project, titled GameTap, will feature PC games that emulate older console games - like Atari 2600, Intellivision, Genesis, Sega Master System, Dreamcast, and others. Something to keep an eye on - especially from the "on demand" aspect of media and entertainment distribution.
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