fedex sculpture?



This is a great story. I'll admit that we once used FedEx boxes to ship stuff via another carrier - and all laughed at the idea. But that's nothing. Some guy in Arizona furnished his entire apartment with furniture that he crafted from FedEx boxes. And then, of course, he documented the whole thing on his website. His couch is pictured above. And now FedEx came down hard on him.

What a shame - this could have been a great promotion for FedEx. Why not celebrate fandom? Why not create a microsite, and invite other FedEx sculptures?

No comments:

Now your brand news diet is chockfull of tasty tales of Customer Experiences (CX). Served-fresh every morning for your daily recommended dose of marketing inspirations. Never sugar coated. May contain nuts. Archives | Look back at these past bites