super cool retail or trade show display

People from MIT are so smart. This is the heliodisplay, a device that projects an image into the air - like a hologram, kind of. But even more amazing - it's also interactive. Just like those screens in the Minority Report. Designed by an MIT grad, it's a little pricey at $18,600, but how cool would this be in a retail environment, or trade show?

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